YORKSHIRE AMBULANCE SERVICE - VISUAL IDENTITY
In January 2017, NHS England revised the NHS identity and issued all NHS Trusts with revised logos and guidance.
While employed at Yorkshire Ambulance Service NHS Trust*, I created a new visual identity that both adhered to the new national guidance and reflected the organisation. As well as devising a solution for professionally designed items, a major part of the brief was to create templates that all staff could use easily in Microsoft Word, PowerPoint and Publisher.
Delivered: Visual identity (colour palette, graphic motifs, icons and patterns), templates in Microsoft Word, PowerPoint and Publisher for posters, leaflets and presentations, guidance documents, social media profile image and headers.
*I was employed at Yorkshire Ambulance Service NHS Trust from November 2015 to September 2017.